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Let Me Help You Use Virtual Presentations To Sell Your Books and Programs… Without Going Anywhere

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FROM: Steve Harrison

Dear Friend:

if you’re an author, speaker, coach or entrepreneur, I have some very good news for you!

You can expand your reach and sell your book and programs, even without leaving home, when you use webinars and other virtual presentations.

I know. I’ve been doing them profitably for years. In fact, I’ve generated more than $37 million in sales with virtual presentations.

Now, I want to help you profit with them too.

Who I Am And Why I Can Help You Design And Deliver Profitable Virtual Presentations

We’ve also helped launch such bestselling books as Robert Kiyosaki’s Rich Dad, Poor Dad (the #1 personal finance book of all time), John Gray’s relationship classic Men are from Mars, Women are from Venus, the “…for Dummies” series, and many more.

For many years, speaking at industry events was one of my best ways to attract new clients. I still love speaking on stage, but as time went on, because I had three young kids, I started looking for ways I could generate business without having to leave home.

This was back before webinars existed. So "teleseminars" were the first form of virtual presentation I mastered.

I confess: My first few presentations were awful and generated zero sales.

But over time and through much trial and error, I got better and discovered what worked (plus what didn’t).

Since then, I’ve presented countless webinars, teleseminars and virtual presentations that have generated over $50,000 in sales a day. Some have produced more than $100,000 within a few weeks.

My record is $400,000+ from a 90-minute presentation. For almost 18 years now, I’ve used 2 virtual presentations to generate $1.1 million of registrations annually for my National Publicity Summit conference.

Obviously, I can't guarantee you'll have similar results with virtual presentations. I can't promise you'll make any money at all. But every successful author and expert I know has used webinars, teleseminars, Facebook Live and the like to grow their audience and their income. 

Virtual Presentations are a simple audience-building and income-generating strategy you can't afford to ignore.

Five Simple Steps to Making Money Almost “Out of Thin Air"
With Virtual Presentations

Step 1 – You decide to offer a 60- to 90-minute webinar, web class, Facebook Live session or other virtual presentation on a topic of interest to a given audience.

You’ll tell people what you’re going to teach and how they’ll benefit from it. You’ll have them register online (I can help you with that) and send them all the details they need to participate (your presentation’s date and time, the link where they can find it, etc.).

If you’re fortunate and already have an audience of your own, great!

If not, you’ve got 2 options:

First, you could run ads on Facebook to attract people who’d be interested in your presentation. Facebook knows a lot about its users, and you can tell it how to show ads to folks who’d likely want to know about you and what you do.

Second, you could “borrow” someone else’s audience by partnering with someone who already has an email list or social media following of their own. Have them “introduce” you to their followers by promoting your presentation for you.

Why will they promote you to their audience? Because you’ll ultimately give them a portion of any money you make from your presentation (see step 3, below).

I’ve added tens of thousands of people to my email list using this partnership strategy. It’s a brilliant and relatively effortless solution to the problem of not having built up your own list, because the partner does all the work of “drumming up interest” in your presentation.

Best of all, I didn’t have to pay the partners a penny until the people they “introduced” to me bought from me.

Step 2 – You deliver a great presentation that educates those who tune in.

You deliver on the promises you made when you invited people to register.

If you promised them “3 ways to lose weight,” then make sure you tell them at least 3 ways.

If you promised to reveal “7 secrets for making your bank account grow faster,” be certain you don’t sign off until you’ve given at least 7.

(Tip: No one will be upset if you over-deliver, but woe to you if you under-deliver!)

If you do this step right, viewers will enjoy your presentation and get so much value from it they’ll want “more of you.” And that means they’ll be much more likely to buy from you in Step 3…

Step 3 – At the presentation’s end, you offer your audience a resource they can use to continue their progress.

You might offer your book(s), online course, coaching program, seminar, retreat, service or product.

If you have advice to share, one of the easiest things you can offer offer is personal coaching with you.

Another easy offering is a series of paid virtual presentations bundled together at a special price as a group coaching program.

For instance, if you’re a nutritionist, you might create a 6-week coaching program, “6 Weeks to Getting Off Sugar,” which simply consists of a weekly 60-minute webinar during which you teach something, then answer your audience’s questions to help people implement what you’ve taught.

Your offering doesn’t even have to actually exist yet when you first offer it. You’ll make it clear it’s something new you’re launching and perhaps you’ll even give your audience a special pre-release discounted price. People love new things!

If you delivered your presentation to a partner’s audience, you’ll send your partner a portion of the revenue you generate – usually 10% to 50%, depending on what you’re selling (more for digitally delivered offerings, less for physical products). If you’ve done a good job, your partner will be asking you, “When can we do this again?”

If you’re promoting a book, you might find partners who’ll do an “online book signing” with you simply to serve their audience, without expecting any revenue in return. In fact, in some cases such as trade associations and corporate training programs, your partner might even buy a copy of your book and give it to every participant.

Step 4 – Add the registrants to your email list and stay in touch.

The sales you make are only one benefit of doing virtual presentations.

Another big benefit is the larger email list you’ll have afterward. When you had people register, you had them agree to join your email list so you can send them future communications (helpful tips, timely announcements, etc.).

Many people who don’t buy during the first presentation they see from you might buy down the road, after they’ve gotten to know you better through your ongoing emails.

Step 5 – Find a new audience for your existing presentation.

Just as politicians give the same “stump speech” everywhere they go, you can get the most out of your presentation by finding a new audience for it.

That might mean running Facebook ads continually to attract new people interested in your work.

It might also mean finding new partners who’d like to promote you to their audiences. Believe me, when you do a good job for one partner, it will be much easier to get others.

You Need Help To Get This Right

The five steps above give you a basic overview of the process I’ve used to generate $37 million from virtual presentations.

It works.

But... As the saying goes, “the devil is in the details.”

There are lots of ways to get a critical step wrong and make zero sales from your presentation (ask me how I know!)

But I'll reveal everything you need to know to design and deliver a virtual presentation that works in my program...

Introducing The Virtual Presentation Profits Coaching Program - All You Need To Know And Do For Virtual Presentations That Sell What You Have To Offer

In this coaching program, my team and I will take you through everything – and I mean EVERYTHING – you need to do to develop and deliver virtual presentations that pay off.

Here’s how it will work:

• Six Step-By-Step Video Trainings
  
  Each of the 6 video training modules will explain a critical component in building your virtual presentation system.
  
  And just what are the 6 “non-negotiables” of successful and profitable virtual presentations? Glad you asked!

Module 1 – Determine Your Ideal Audience and Where to Find Them

Although the internet makes it possible to broadcast your message to absolutely anyone and everyone, that’s not what smart authors and experts do. I’ll show you how to determine the market that’s the “perfect fit” for what you offer and how you can zero in on them to get the biggest possible “bang for your buck” from your virtual presentation.

Module 2 – Create Your “Magical Offer”

If you want to know how to craft an offer SO tailored to your audience’s wants and needs they can’t help but say “Yes!,” you’ll want to pay especially close attention to this module. I’ll show you exactly how it’s done.

Module 3 – Create Your Compelling Virtual Presentation

You already know a first-rate virtual presentation requires you do more than show up in front of the camera and microphone and just talk. I’ll reveal the craft of shaping a presentation that persuades people to listen to you, trust you and invest in what you’re selling. You’ll have a huge advantage knowing what WORKS.

Module 4 – Determine How to Get the Word Out About Your Virtual Presentation

What are the most effective and efficient ways to promote your virtual presentation? I’ll introduce you to automated emails, internet ads, and other techniques you can use to attract an audience.

Module 5 – Motivate People to Buy What You’re Offering

Selling is an art and a science. When you do it well, it can seem like magic. Ask people for money, and they gladly give it to you? But it’s not magic. It’s all about approaching people from a place of service. I’ll train you in the mindset to adopt and the techniques to use.

Module 6 – Traffic and Audience Building Secrets

If you don’t already have a big list of email addresses to which you can promote your presentation, it's not too late. You can actually use your presentation to build one! I’ll tell you exactly what to do, drawn from my decades of experience.

• My Proven Templates Make It Easier For You
  
  With each module, you'll get the templates I rely on when planning my own virtual presentations. Formulas for crafting a winning presentation title… fill-in-the-blank guides to writing eye-catching “bullets” that make people put your presentation on their schedule… trusty checklists for making sure you’ve got all the details in place… These are the actual templates I’ve used to plan and give one successful virtual presentation after another, and you’ll get access to them all for your own use.
   
• Live, Interactive Group Coaching Sessions
  
  My team and I will offer an interactive group coaching session to answer your questions and give you feedback on anything you have developed by that point. You'll get a lot of valuable information for yourself as you listen to the feedback and ideas other people get, and it'll inspire you as your create your virtual presentation system.
  
  (Have to miss one of the calls? Don’t worry about it – we’ll record them all for you to listen to at your convenience… even to listen to again in the future.)
  
  Here’s the schedule of module delivery and group coaching calls:

4 Great Bonuses: Get My Personal Feedback Plus Help From My Copy & Tech Team

Again, this is not a program where we merely teach you. We want you to succeed, so we’ll roll up our sleeves and work with you one-on-one.

Bonus #1 - Personalized Feedback from Steve

Once you’ve created your presentation outline, I will personally review it and give you feedback to make it even better.

Bonus #2 – My Copywriter Will Help You

In addition to my proven templates, you’ll also get up to 4 hours of my copywriter’s time to help you craft and refine your copy.

Bonus #3 – My Tech Person Will Help You

I think you’ll find we make the tech stuff straightforward and easier. But if you still need help, you’ll also get up to 4 hours with my tech person for whatever you need to produce and market your presentation.

Bonus #4 - Email Support

My team and I will also give you unlimited email support during the program and for a full 3 months afterward. We are committed to helping you get results!

So... How Much Does The Virtual Presentation Profits Coaching Program Cost?

(Answer: Much less than you'll probably make with a single successful webinar!)

When you think about how much virtual presentations can expand your influence, impact, and income, accelerating your progress to the life you've always wanted...

When you consider how important it is to be able to present and sell your books, programs and products from wherever you are, without risking your health or even just sacrificing your comfort by traveling...

When you think about the 6 video trainings and interactive group coaching sessions that clearly spell out all the elements of a winning virtual presentation and give you confidence in your ability to put them together...

When you remember I’m unlocking my files of step-by-step checklists and fill-in-the-blank templates that let you steer clear of chaos and stress when creating your virtual presentations…

And when you think about how you'll be getting customized help from my team and me, including my personal feedback on your presentation outline, which will make it even stronger and more likely to produce results for you...

I think you’ll agree this coaching program, full of tested wisdom and practical know-how, is worth at least $20,000.

But I'm not going to ask you to pay anywhere that much.

Everything I've described in this program can be yours for a single investment of just $2,997.

Enroll in Virtual Presentation Profits Now for Just $2,997

Plus, you've got nothing to lose and everything to gain because you're protected by my money-back guarantee:

Click here now to enroll in my Virtual Presentation Profits Coaching Program so you can started selling more of your books and programs without having to go anywhere at all!

All the best,

Steve Harrison

PS # 1 - I don't know you and your situation, but I wouldn't be surprised if you make back your entire tuition investment with your successful webinar or other virtual presentation. Enroll now so you can have a presentation that helps you sell more books and programs

PS # 2 - Remember, you're getting unprecedented support from my team and me to ensure you can implement what you learn including my personal feedback on your presentation outline, time with both my copywriter and tech person, and 3 months of unlimited email support. Sign up now so we can start working together on your virtual presentation!